Since its inception in July 2016, Scent by SIX has been making strides within the scenting industry
with an expanding collection of fine fragrances, DIY scent kits, and a home scenting range. From a
humble collection of three scents (123 Tribeca, 1724 Puka and 27°F Biei), there are now two product
lines. They include the home scenting collection of diffuser, nebulizers and pure essential oils, four
additional scents (Eclat, 2065 UJONG, Hikaru and Sleep, Returns), as well as a DIY scent kit.
On the commercial end, the Singapore-based fragrance brand has been undertaking ambient scenting,
creating bespoke labels and conducting scenting workshops for luxury brand names such as Piaget,
Lexus and Ritz Carlton. In 2019, the first standalone boutique was established at the newly revamped
Funan Mall and Scent by SIX was commissioned for its ambient scenting. (The boutique has since
closed.) The same year, Scent by SIX achieved another milestone when its product line was included
in Singapore Airline’s Kris Shop catalogue. They were was also commissioned by the national carrier
to create a bespoke scent that was used on perfume tags boxed inside purchases. Later that year, a
collaboration with Eu Yan Sang using traditional herbs created Hush, the world’s first Traditional
Chinese Medicine (TCM) perfume, for its 140th anniversary.
In December 2019, a second standalone boutique was established at Bugis Junction. In view of the
shift to working from home following the Covid-19 outbreak, the team created the uplifting,
‘Awakening’ home diffusers, where ten per cent of sales proceed was donated to the Courage Fund by
Community Chest. A new line of essential oils and disinfectant sprays was also launched.